So, you’ve got a stellar product or service. You know that showing your customers what you have to provide is best for business. Your competitors might be making awesome corporate training videos.
What do you do next?
Right now, you’re considering how to take your corporate training videos to the next level. After all, you want to differentiate your content to show your customers how great your company is.
Curious about what we mean? You’re in luck. We’re here to give you a few critical tips for creating corporate training videos.
Let’s get into it.
1. Focus On One Thing At A Time
Creating compelling corporate training videos can be a powerful tool for teaching employees new skills and improving overall performance. However, it is essential to remember the best practices for creating these videos to ensure their success.
One key aspect is to focus on one thing at a time. This means breaking down complex topics into smaller, bite-sized concepts that viewers can easily understand and retain. Concentrating on one thing at a time allows for a clear and concise delivery of information, avoiding overwhelming the viewer.
This helps with better understanding and increases engagement and retention of the material. Following this practice when creating corporate training videos can effectively educate and inspire employees to reach their full potential.
2. Keep It Short
Research has shown that the average attention span of employees during training is only 10-15 minutes. Therefore, it is crucial to keep the videos under this time frame to ensure maximum engagement and retention of information.
One way to achieve this is by breaking down the video content into smaller chunks and delivering it clearly and succinctly. A lengthy video is unlikely to hold the attention of employees who may have a demanding daily schedule and several distractions.
3-6 minutes would be the perfect movie length to fight short attention spans, but you may go as long as 30 if you present appropriate breakpoints every few minutes. A series is preferable to an epic video if you need to go on for more time.
Additionally, incorporating visual aids can help to maintain the audience’s focus. They can also make the training more engaging.
Keeping training videos short yet informative is a best practice that can significantly enhance the effectiveness of corporate training.
3. Set Up Your Shooting Environment
Setting up your shooting environment will help maintain the audience’s focus and allow for clear audio recording. Additionally, choosing a well-lit, neutral-colored room with ample space for equipment and movement is ideal. Consider using a green screen for flexibility in the background and use high-quality equipment for crisp visuals and sound.
Instructors must give students videos with crystal-clear audio and excellent quality. Because of this, you must use an external microphone to ensure you’re recording the most incredible sound possible. Prepare a simple yet well-lit shooting background to ensure a clean image.
4. Add Captions and Voice Over
In today’s digital age, corporate training videos have become a popular tool for educating employees. However, simply creating a video is not enough to ensure its effectiveness.
Adding captions is one of the best practices for creating corporate training videos. Captions provide a written text of the spoken dialogue and can significantly enhance the learning experience for viewers. It allows for better comprehension and retention, especially for those with hearing impairments or language barriers.
An excellent start in that direction is to provide captions and a voice-over. This is to go along with the actions depicted in the video to prevent misunderstandings.
These additional tools benefit visually or aurally impaired workers and workers. They enable workers to see the training films without headphones or in noisy settings.
Captions also make the video accessible for employees needing to watch it in a quiet or noisy environment. By adding captions, corporations can ensure that their training videos are inclusive, engaging, and effective.
5. Make It Interactive
This can be achieved through quizzes, polls, and interactive activities. It requires employees to participate in the learning process actively.
Interactive videos make the training experience more enjoyable. They also improve knowledge retention and application.
Incorporating the following can greatly help make the videos more engaging and effective.
- Real-life scenarios
- Role-playing
- Problem-solving tasks
By making training videos interactive, organizations can ensure that their employees are not only learning. They will also be able to apply their knowledge in a meaningful way.
6. Use Simple Graphics
One best practice to keep in mind is the use of simple graphics. These graphics should be visually appealing and easy to understand. Using complex or cluttered graphics can distract the viewer and make the training less effective.
It is important to choose graphics that align with the content and message of the video. Use them sparingly to avoid overwhelming the viewer.
Additionally, incorporating simple animations and diagrams can help break down complex concepts. They can make them more digestible for the audience.
By keeping graphics simple and purposeful, corporate training videos can effectively engage and educate employees.
7. Allow Access On Multiple Devices
One important aspect to consider when creating corporate training videos is allowing access to multiple devices. This means optimizing the videos to be viewable on different devices, such as:
- Laptops
- Tablets
- Smartphones
This not only caters to the diverse preferences of employees. But, it also allows for flexibility in terms of when and where they can access the training.
To achieve this, it is important to do the following:
- Use a responsive design
- Test the video on various devices before finalizing
- Provide easy navigation and controls for seamless viewing
By implementing these best practices, companies can ensure that their training videos reach and engage a wider audience.
And if you need help in creating quality videos to reach many people, you can hire video production services. They have the best creative talent available right at your fingertips.
Start Creating Corporate Training Videos Today
Investing in creating corporate training videos is a valuable and effective way to train employees and improve overall business success. By following these best practices, you can ensure that your videos are engaging, informative, and meet the learning needs of your employees.
Don’t wait any longer! Start creating corporate training videos today and see the positive impact they can have on your organization!
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